The moment when information and recognition turns into understanding is a palpable release of energy. The big questions are: what’s the brain’s physical change that is happening? Can we measure it? Can we influence it? Neuroscience is the key. Indeed – neuroscience is providing us with..
How does innovation happen? Is a problem a pre-requisite for innovation? At it’s most basic level, all it requires is a concept to focus upon. Innovation genesis does not require a ‘problem’ nor does it require a ‘eureka’ moment. In short, you can drive innovation..